Outsourced SDR & Sales Development
Sales Development for Industrial Exporters.
Built for the Markets You're Targeting.
GlobalSDO is an India-based outsourced SDR and B2B sales development partner purpose-built for manufacturers, engineering companies, and industrial exporters selling into Europe, North America, Asia-Pacific, and the Middle East & GCC.
We build qualified sales pipelines in your target export markets — reaching the right procurement contacts, booking the right conversations, and feeding your sales team a steady stream of qualified RFQ and procurement discussions. Not brand awareness. Not spray-and-pray outreach. A disciplined outbound function built around how industrial buyers actually evaluate suppliers.
The Prospecting Problem Industrial Sales Teams Know Well
Expanding into new export markets creates a specific, recurring conflict: the people best placed to win new international accounts are the same people managing existing accounts and responding to inbound RFQs. Prospecting gets deprioritised. New markets stay underdeveloped.
Hiring solves the problem in theory. In practice, recruiting a qualified in-market sales representative takes six months or more — before the first outreach call is made. The outreach that does go out often underperforms because generic industrial messaging treats a buying committee as a single audience.
Sales leaders pulled into prospecting
When your most experienced closers spend their time on cold outreach into new markets, existing accounts and active pipeline suffer. Prospecting and closing need separate capacity.
No dedicated outbound function
Most industrial sales teams are built to manage demand that arrives, not to generate demand that doesn't exist yet. Building a proactive new-account pipeline requires a different motion entirely.
Six-month delay to get an in-market rep on the phone
Recruiting, onboarding, and ramping a local sales representative in Europe or North America takes time and budget most exporters cannot commit before validating market interest.
Multi-region coverage without local entities
Covering Europe, North America, APAC, and GCC from a single base requires region-specific outreach approaches, time-zone coverage, and compliance awareness — not just a translated email template.
Missing the buyer at the moment they're comparing suppliers
Industrial deals are often lost not because the product is wrong, but because no one reached the account at the point a procurement team was actively shortlisting. Consistent outbound presence changes that.
Generic outreach dismissed by technical buyers
Outreach that says nothing specific about a buyer's part family, tolerance range, or compliance requirements does not make it past the first read. Industrial buyers are not a general audience.
What GlobalSDO Does
GlobalSDO operates as a managed outbound sales development function for industrial exporters. We handle the prospecting, the research, the outreach, and the qualification — so your sales team focuses on the conversations that are ready to move forward.
Every program is structured around your target sectors, your export regions, and the way buyers in your product category actually evaluate a new supplier.
Outsourced SDR Services
A dedicated outbound team representing your company in target export markets — researching accounts, building contact lists, running structured outreach, and qualifying interest before your sales team engages.
International Appointment Setting
Booked conversations with procurement leads, sourcing engineers, and plant-level decision-makers in Europe, North America, Asia-Pacific, and the Middle East & GCC — qualified against your criteria.
B2B Account & Contact Research
Accurate account mapping and contact identification in your target markets, built around the specific buyer roles involved in evaluating your product category.
Outbound Sales Execution
Multi-channel outreach executed consistently across email, phone, and LinkedIn — with messaging written for the specific industrial context, not adapted from a horizontal B2B template.
International ABM
Account-based programs targeting a defined list of priority accounts in your export markets — coordinated outreach across multiple stakeholders within the same buying organisation.
Export Sales Development
End-to-end outbound pipeline building for companies entering or expanding in international markets — covering outreach strategy, contact research, execution, and qualified pipeline reporting.
Built for Industrial Exporters in Specific Sectors
GlobalSDO is not a general-purpose outbound agency. Every program is designed around the buying processes, evaluation criteria, and stakeholder structures of specific industrial product categories. If your company sells into one of the sectors below, this is built for you.
The right fit is an exporter with an existing product capability, a certification list or reference base to anchor outreach credibility, and a considered multi-stakeholder sales cycle — not a transactional fast-close motion.
Manufacturing
Industrial manufacturers selling standard or semi-custom products into international procurement programmes.
Engineering & Precision Components
Suppliers of machined parts, fabricated assemblies, castings where buyer qualification involves tolerance ranges and approval processes.
Machinery & Capital Equipment
OEMs and capital equipment suppliers with multi-stakeholder evaluation cycles involving engineering, operations, and finance sign-off.
Industrial Automation & Electrical
Automation systems, drives, panels, and switchgear suppliers targeting plant engineers and systems integrators in global markets.
Pumps, Valves & Fluid Handling
Process equipment and fluid handling suppliers serving refineries, utilities, chemical plants, and industrial facilities across export regions.
Packaging & Process Equipment
Packaging machinery and process equipment manufacturers building qualified pipeline with plant managers and procurement teams internationally.
Why GlobalSDO Is Not the Same as a Horizontal Outbound Agency
Most outbound agencies work across SaaS, financial services, logistics, and manufacturing in the same week. The messaging, the buyer research, and the objection handling are generic by design. That approach does not work for industrial buyers who screen outreach for product-specific relevance before deciding whether to respond.
Sector-specific playbooks, not one industrial script
Each industrial sector has its own buyer profile, evaluation criteria, common objections, and proof points. A precision components conversation is different from a capital equipment conversation. We build the program around the sector, not around a recycled template.
Region-specific outreach motions
Written outreach performs differently in DACH and Nordics than phone-first approaches in Southern Europe. North America runs on faster multichannel cycles. APAC requires sub-region differentiation. GCC relationships are built differently than transactional Northern European procurement. We adjust the motion by market.
One managed function, not a shared call centre
Your program is a dedicated team, not a seat in a pooled call centre divided across unrelated clients. Account context, buyer knowledge, and outreach continuity stay with the team working your programme.
Backed by MOTM Technologies infrastructure
GlobalSDO is a brand of MOTM Technologies. Delivery processes, data-handling practices, and account management infrastructure are established at the group level — this is not a solo freelance arrangement assembled for a single contract.
Compliance-aware data handling
A group structure built for data-handling practices that account for GDPR, CASL, PDPA, and other regional requirements across your target export markets.
Cost efficiency without sacrificing coverage
An India-based SDR team costs a fraction of a US or European hire. The English-fluent talent pool is deep. One team can cover multiple export time zones without requiring a local entity in every market you target.
Qualification criteria built around your buying cycle
Pipeline milestones are matched to how your specific industry buys — sample-approval stages for precision components, multi-stakeholder sign-off milestones for capital equipment — not a generic booked-meeting count that looks good in a report but does not reflect real sales progress.
What the Programme Delivers
GlobalSDO programmes are active across six industrial sectors and four export regions. Qualification timelines vary by product category and buying cycle.
Manufacturing, engineering, precision components, capital equipment, industrial automation, pumps and fluid handling, and packaging equipment.
Europe, North America, Asia-Pacific, and the Middle East & GCC — with region-specific outreach approaches for each.
For precision components engagements, qualified conversations typically begin within two to four weeks after outreach starts.
Capital equipment evaluations involve longer buyer cycles. First qualified conversations typically occur within four to six weeks; full evaluation and approval cycles run longer.
Delivery Infrastructure You Can Rely On
GlobalSDO is a dedicated brand of MOTM Technologies, an established India-based technology and services group. That relationship matters in practical terms: the delivery processes, data-handling practices, and account management infrastructure behind every GlobalSDO programme are built at group level and maintained across all client engagements.
Clients work directly with the GlobalSDO team for day-to-day programme delivery. MOTM Technologies does not add an extra layer of handoffs or account management overhead. What it provides is the infrastructure that a standalone boutique agency cannot: established compliance practices, access to a broader bench of sales and research talent, and a group structure that scales as your pipeline requirements grow.
For industrial exporters who need a long-term outbound partner rather than a short-term vendor, the backing of an established group is a material difference.
Ready to Build a Qualified Export Sales Pipeline?
If your company is selling industrial products into Europe, North America, Asia-Pacific, or the Middle East & GCC and needs dedicated outbound capacity to reach new accounts, we can structure a programme around your sectors, your regions, and your buyer qualification criteria.
Tell us about your target markets and we will outline how a GlobalSDO programme would be structured for your product category.
Start the Conversation
Tell us about your target markets, your product category, and your current outbound capacity. We will outline how a GlobalSDO programme would be structured for your situation.